Credit Union System Celebrates Award Winners
Aug 8, 2007 
Credit Union Central of Canada
HALIFAX - Credit Union Central of Canada presented its annual National Credit Union Awards for outstanding achievement during a ceremony Wednesday that wrapped up its annual conference.
The National Credit Union Innovation Award was won by Servus Credit Union Ltd. of Edmonton for its Young & Free Alberta program that was developed by Common Wealth Credit Union, which last November merged with Community Credit Union and Servus Credit Union.
The program took an innovative approach to reaching younger members by developing an online presence using blogs and videos posted on YouTube.com. It engaged younger members in an interactive discussion about their financial needs and led to dramatic growth in new accounts by members in the 17 to 25 age group.
